Corporate Social Responsibility and Sustainable Development: Strategies, Practices and Business Models

This book critically analyzes the role of corporate social responsibility (CSR) in achieving sustainable development in emerging economies. It discusses various themes such as green marketing, digitization, communication strategies, ethical standards, microfinance, Skill India initiative, and CSR activities of Indian listed companies. It provides solutions to challenges in achieving sustainable development goals and is a valuable resource for corporate professionals, students, researchers, policy makers, NGOs, and consultants.

Format: Paperback / softback
Length: 252 pages
Publication date: 23 June 2021
Publisher: Taylor & Francis Ltd

This comprehensive book delves into the critical role of corporate social responsibility (CSR) in fostering sustainable development in emerging economies. It brings together the latest developments, effective frameworks, business models, and strategies adopted by companies to contribute to sustainable business growth. The volume explores diverse themes, including green marketing strategies for promoting sustainable development, digitization and sustainability challenges, communication strategies for CSR, ethical standards in Indian advertising, microfinance as a tool for achieving sustainable development, the role of CSR in the Skill India initiative, and CSR activities of Indian listed companies. Furthermore, it offers solutions to address challenges in achieving sustainable development goals at both local and global levels.

Through in-depth case studies, this book serves as a valuable resource for corporate professionals, students, researchers, and policymakers interested in CSR, management studies, development studies, business studies, economics, environmental studies, green marketing, and sociology. It is also relevant for policy makers, non-governmental organizations, public and private sector corporations, and consultants in sustainability reporting, business ethics, and sustainable development.

By examining the multifaceted aspects of CSR and its impact on emerging economies, this book provides valuable insights and practical approaches for building a more sustainable and inclusive future.

Weight: 422g
Dimension: 155 x 234 x 21 (mm)
ISBN-13: 9780367273057